The Indian mobile industry is growing at an astounding pace, day-by-day. With
the number of mobile users in India crossing the mark of 40.6 million, the
mobile companies can’t afford to miss out on any growth opportunity in the
dynamic Indian market. The popular mobile handset manufacturing company Sony
Ericsson isn’t an exception too.
To tap the immense growth opportunities available in the Indian mobile handset
market, Sony Ericsson has announced the launch of two new, India specific
handsets for the entry level consumers of India. These handsets were launched
with a tagline – “Made for India, Made in India”.
This entry level series of handsets will include two models. These are R300i and
R306i, both of them being the ‘Radio Phones’. These phones are placed in the
price range of Rs. 3500 – 5000 by the company. The R300i will be launched in two
colors – Antique Copper and Steel Black. On the other hand, the R306i will be
launched in Coffee Black and Champagne White colors.
The company has also decided to manufacture both of these models in India at its
Sriperumbudur manufacturing facility, near Chennai. These handsets are expected
to be out in the Indian markets by the second quarter (April – June) of 2008.
Features
The newly launched handsets by Sony Ericsson would surely provide a worth to the
entry level consumers of India, mainly those based in the rural areas. These
phones are loaded with amazing and advanced features which are listed below:
* VGA camera (R 300i), 1.3 mega pixel (R 306i)
* Radio recording
* Bluetooth
* GPRS (General Packet Radio Service)
* Unique Radio Interface
* AM Receiver |
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